Betlama is committed to protecting your personal data and respecting your privacy rights. This Privacy Policy explains how we collect, use, store, and share information when you visit our website at betlama.com or interact with our services. We process personal data in accordance with the General Data Protection Regulation (GDPR) and other applicable data protection laws. By using our website, you acknowledge that you have read and understood this policy.
Last updated: June 2025
Information We Collect
We collect various types of information to provide and improve our services. The data we gather falls into the following categories:
Information You Provide Directly
When you interact with Betlama, you may voluntarily provide personal information, including:
- Contact details such as your name, email address, and phone number when submitting enquiries through our contact forms
- Account registration information if you create a user profile on our platform
- Communication records when you correspond with our support team
- Feedback and survey responses you choose to submit
Information Collected Automatically
When you browse our website, we automatically collect certain technical data:
- IP address and approximate geographic location
- Browser type, version, and language preferences
- Operating system and device information
- Pages visited, time spent on pages, and navigation patterns
- Referring website addresses and search terms used to find our site
- Date and time stamps of your visits
Cookie Data
We use cookies and similar tracking technologies to collect information about your browsing behaviour. This includes session cookies, persistent cookies, and third-party analytics cookies. For detailed information about our cookie practices, please refer to the Cookie Policy section below.
How We Use Your Data
Betlama processes your personal data for specific, legitimate purposes. We use the information we collect to:
- Provide, maintain, and improve our website and services
- Respond to your enquiries and provide customer support
- Send administrative communications regarding your account or our services
- Analyse website traffic and user behaviour to enhance user experience
- Detect, prevent, and address technical issues or security threats
- Comply with legal obligations and enforce our terms of service
- Personalise content and recommendations based on your preferences
- Conduct research and analytics to understand how our services are used
We process your data based on one or more of the following legal bases under GDPR: your consent, performance of a contract, compliance with legal obligations, or our legitimate interests in operating and improving our services.
Data Sharing and Third Parties
Betlama does not sell your personal data to third parties. However, we may share your information in the following circumstances:
Service Providers
We work with trusted third-party companies that assist us in operating our website and delivering our services. These include:
- Web hosting and cloud infrastructure providers
- Analytics services such as Google Analytics to understand website usage
- Email service providers for communication delivery
- Security and fraud prevention services
Affiliate Partners
As a gambling information site, we partner with licensed gambling operators and affiliate networks. When you click on affiliate links, these partners may collect data according to their own privacy policies. We encourage you to review the privacy practices of any third-party sites you visit through our platform.
Legal Requirements
We may disclose your information when required by law, court order, or governmental authority, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
Business Transfers
In the event of a merger, acquisition, or sale of assets, your personal data may be transferred to the acquiring entity, subject to the same privacy protections outlined in this policy.
Your Rights
Under GDPR and applicable data protection laws, you have specific rights regarding your personal data:
- Right of Access: You may request a copy of the personal data we hold about you.
- Right to Rectification: You may request correction of inaccurate or incomplete data.
- Right to Erasure: You may request deletion of your personal data under certain circumstances.
- Right to Restrict Processing: You may request that we limit how we use your data.
- Right to Data Portability: You may request your data in a structured, machine-readable format for transfer to another service.
- Right to Object: You may object to processing based on legitimate interests or for direct marketing purposes.
- Right to Withdraw Consent: Where processing is based on consent, you may withdraw that consent at any time.
To exercise any of these rights, please contact us using the details provided at the end of this policy. We will respond to your request within one month, as required by law. We may need to verify your identity before processing your request.
Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected. Our retention periods are determined by the following factors:
- The nature and sensitivity of the data
- The purposes for which we process the data
- Applicable legal, regulatory, or contractual requirements
- Our legitimate business interests
Generally, we retain contact form submissions and correspondence for up to three years from your last interaction with us. Analytics data is typically retained in aggregate form for up to 26 months. Account information is retained for the duration of your account and for a reasonable period thereafter to comply with legal obligations.
When data is no longer required, we securely delete or anonymise it so that it can no longer be associated with you.
Cookie Policy
Cookies are small text files placed on your device when you visit our website. We use cookies for the following purposes:
Essential Cookies
These cookies are necessary for the website to function properly. They enable core features such as security, network management, and accessibility. You cannot opt out of essential cookies.
Analytics Cookies
We use analytics cookies, including those from Google Analytics, to collect information about how visitors use our website. This helps us understand user behaviour and improve our services. These cookies collect data anonymously.
Functional Cookies
Functional cookies remember your preferences and settings, such as language selection and display options, to provide a more personalised experience.
Advertising and Affiliate Cookies
Our affiliate partners may place cookies to track referrals and measure the effectiveness of marketing campaigns. These cookies help attribute conversions to the appropriate sources.
Managing Cookies
You can control and manage cookies through your browser settings. Most browsers allow you to refuse cookies, delete existing cookies, or alert you when cookies are being sent. Please note that disabling certain cookies may affect the functionality of our website.
Data Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include encryption, secure servers, access controls, and regular security assessments. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
International Transfers
Your data may be transferred to and processed in countries outside the European Economic Area. When such transfers occur, we ensure appropriate safeguards are in place, such as standard contractual clauses approved by the European Commission, to protect your data in accordance with this policy.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will post the revised policy on this page with an updated revision date. We encourage you to review this policy periodically to stay informed about how we protect your data.
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact our privacy team:
Email: [email protected]
We are committed to addressing your enquiries promptly and working with you to resolve any concerns regarding your personal data.